Wynajęci — property rental management in the Tricity

Context

Wynajęci Sp. z o.o. is a company from the Tri-City area (Gdańsk, Gdynia, Sopot) specialising in comprehensive rental property management. The team: Mateusz Zarzecki as manager, and Magda Skrodzka. This isn't a classic real estate office selling apartments, it's a company that manages rentals on behalf of the owner.

An apartment owner has two options: manage it themselves (which means stress, time, legal issues) or hand it over to a company that does it professionally. Wynajęci serves the second option, and does it with an emphasis on legal safety.

Scope of work

• Website design, matched to the real estate industry, a professional tone
• Implementation, WordPress with a presentation of the service and the process
• "For owners" section, a clear message about what the company does for the client

What Wynajęci offers

• Free consultation with a property appraiser, an assessment of the property's value and rental potential
• Legally safe rental agreements, tested templates protecting the owner's interests
• Tenant verification, checking BIK, references, and ability to pay
• Comprehensive rental management, from advertising to settlements
• Handling tenant relations, the owner doesn't take calls about a broken tap
• Minimising legal and financial risk, protection against non-paying tenants

Why "legally safe" is a differentiator

In Poland, tenancy law largely protects the tenant, an owner without a solid contract can end up in a situation where they can't even evict a non-paying occupant. This is a real problem, known to anyone who has tried to manage rentals on their own.

Wynajęci communicate this as their main value, not "we'll help you find a tenant" (every agency does that), but "we'll protect you legally". That's a different level of value and attracts a different type of client, an owner who understands the risks.

The Tri-City as a market

Gdańsk, Gdynia, and Sopot are a saturated rental market, lots of apartments, lots of owners, lots of risks. These are also cities with a large group of short-term tenants (tourists, students, expats), which complicates management. A company that has mastered this has real value to offer.

Free consultation as a hook

A free consultation with a property appraiser is a smart hook, an owner considering renting wants to know how much they can earn. Wynajęci give that answer for free, and at the same time build a relationship and establish that the firm knows what it's doing. Conversion from consultation to signing a contract is then significantly higher.

Result

Wynajęci got a website that clearly communicates their value for apartment owners. It doesn't try to be everything to everyone, it targets owners looking for professional, legally safe rental management. And there's plenty of those in the Tri-City.