Punch Fit Studio — martial arts and fitness
Mateusz Ciałowicz — Punch Fit Studio
punchfitstudio.plVisit websiteMateusz runs Punch Fit Studio in Słomniki, a studio for kickboxing, boxing and jiu-jitsu training as well as personal sessions. I built him a site on WordPress and Breakdance with full analytics infrastructure (GA4, GTM, schema.org). A configured Google Business Profile. The studio currently holds 5.0/5 on Google Maps.
Context
Punch Fit Studio is a martial arts studio in Słomniki run by Mateusz Ciałowicz, a coach with substantial experience in kickboxing, boxing and personal training. Another client from my neighbourhood, another local project. The studio operates on ul. Grunwaldzka and currently holds 5.0/5 on Google Maps, a solid result in an industry where every review counts.
Scope of work
- Site design: sporty character, a dynamic design matched to martial arts
- Implementation: WordPress + Breakdance Builder, my standard stack
- Analytics infrastructure: Google Analytics 4, GTM, schema.org, a full measurement and SEO setup
- Google Business Profile: configured for local visibility in Słomniki and the surrounding area
What Punch Fit Studio offers
- Kickboxing training: group and individual
- Boxing training: for beginners and advanced athletes
- Jiu-jitsu: self-defence and sports techniques
- Personal training: one-on-one work with Mateusz
- Free first consultation: a standard that lowers the barrier to entry
Why the Breakdance stack
I went with WordPress + Breakdance Builder because it is a stack that lets Mateusz edit the site on his own after launch: new graphics from training sessions, new offers, class announcements. A martial arts studio owner has better things to do than learn to code, so he gets a tool that is edited visually.
Measurement infrastructure
What sets this project apart from simple showcase sites: a full GA4 + GTM + schema.org setup. Mateusz can measure traffic, sources and conversions and grow the studio based on data, not gut feel. For a small business, tools like these are the difference between "I think it is going well" and "I know what works".
Result
Punch Fit Studio got a professional showcase that handles new client acquisition for personal training and group classes. The studio enjoys a great reputation in the area. The site simply shows the rest of the world what the people of Słomniki already know.
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